Rhetorical Analysis of Chavez's Nonviolence Response

Chavez starts off his essay by mentioning Dr. King and writing that King's "entire life was an example of power that nonviolence brings to bear in the real world". By writing this, Chavez conveys his essential message to the audience: nonviolence gives power to an individual. Chavez also cites King as he is a reputable individual who is known worldwide for sparking change peacefully. His choice to write about King emphasizes that nonviolence is a trait that is memorable and admired forever. Chavez continues to use an appreciative tone towards King by writing "an example that inspired much of the philosophy and strategy of the farm workers' movement". By listing King's achievements, Chavez makes nonviolence synonymous to power and reassures his audience that nonviolent resistance is more effective than violent resistance.

Chavez also appeals to humanity's moral code by writing that "human life is a very special possession given by God to man and that no one has the right to take it for any reason or for any cause". With this, Chavez implies that human life is far more important than any cause and shouldn't be sacrificed when a peaceful, life-saving approach can be taken. This sentiment resonates strongly with his intended audience for whom this article was published for. By alluding to God, Chavez appeals to religious organizations to step up and protect every human's moral right granted by God: their life.

By already having garnered support from religious organizations, Chavez shifts to using first person personal pronouns to strengthen his argument. By writing in first person, Chavez incites a sense of solidarity in society and implies that with unity and nonviolent resistance, it is possible to incite change.

At the conclusion of his article, Chavez shows that though nonviolent resistance can take time, "there is nowhere else to go [except build our union]" and by indicating that "time is our ally". Here Chavez uses a call-to-action & affirmative tone to suggest that society should realize that time is their "weapon" and that it should utilize the ample time to peacefully catapult change and development that will continue to stay for future years.

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